Redken – Gentle Hollywood Hair Care 

Redken started in Hollywood, but their exclusive products are now available for everyone. It’s a good thing, too. Redken is an internationally renowned brand that has patents on over 60 exclusive products and ingredients. Each year, Redken continues adding to their innovative technology, which means you’ll always be ahead of the curve.

The reason Redken has been so successful is due partly to their origins. Redken began in the 1950s with the young actress Paula Kent. Hollywood required that she constantly change her hair, but available products caused her fine hair and sensitive skin to react. When the experts couldn’t offer answers, Paula partnered with her hairdresser, Jheri Redding. Together, they began their own range of gentle hair care products. 

Protein & Acidic pH Hair Technology

Redken has always prioritised transparency, and their ground-breaking technology is no different. Although they have over 60 patents, all of them were founded with three principles: protein, acidic pH and product recommendations. 

Protein has been used in Redken technology since the beginning. The logic is simple. As hair is primarily made of protein, the company’s technology mimics the makeup of hair. Acidic pH functions similarly. It involves an acidic pH level that complements the natural pH in hair follicles. The result is technology that repairs, strengthens and nourishes. 

Ultimately, though, all the fancy technology in the world means nothing if the product doesn’t work. That’s why Redken allows professional salons to review their products for maximum authenticity. 

Shampoo and Anti-Snap Hair Care

Many products have achieved widespread popularity, but two ranges stand out: All Soft shampoo and Extreme Anti-Snap. All Soft includes traditional shampoo, conditioner and anti-frizz oil. Alternatively, Anti-Snap has one product: Extreme anti-snap treatment strength.

Grab products from both ranges below.

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Showing 1–12 of 21 results

  • Redken

    Redken All Soft Argan-6 Oil Moisturising 111ml

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    $49.00
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  • Redken

    Redken All Soft Heavy Cream Treatment Moisturising 250ml

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    $43.00
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  • Redken

    Redken All Soft Mega Conditioner Nourishing 300ml

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    $33.00
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  • Redken

    Redken All Soft Mega Shampoo Nourishing 300ml

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    $33.00
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  • Redken

    Redken All Soft Shampoo Moisturising 300ml

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    $32.00
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  • Redken

    Redken Color Extend Blondage Conditioner 300ml

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    $33.00
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  • Redken

    Redken Color Extend Blondage Shampoo 300ml

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    $33.00
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  • Redken

    Redken Color Extend Magnetics Mask 250ml

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    $43.00
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  • Redken

    Redken Color Extend Magnetics Shampoo 300ml

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    $32.00
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  • Redken

    Redken Extreme Anti-Snap Treatment Strength 250ml

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    $38.00
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  • Redken

    Redken Extreme Bleach Recovery Cream 150ml

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    $38.00
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  • Redken

    Redken Extreme Bleach Recovery Lamellar Water 200ml

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    $43.00
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Showing 1–12 of 21 results