Hawley International has celebrated over 75 years of success in the manufacture and distribution of nail and beauty supplies, and it is no question why. Their products are preferred by most beauticians and have a high reputation in the industry for quality and excellence.
What we love about Hawley and Orly is that they are longer lasting than your average supermarket brands. They also have a variety of top coats such as quick dry, glossy, matte and the won’t chip for extra protection.
Their products are highly innovative at competitive prices and offer the friendliest professional service. We know this to be true because we had the pleasure of having Hawley and Orly representative Paula Shone-Adams come to us for the Hawley and Orly nails demonstration hosted by AMR.
It was a fun filled free event where Paula showed us how to use the new Orly FX Mineral Infused Gel range and Breathable products. She also provided extensive knowledge on the product ranges.
Why should we choose Hawley and Orly over other brands?
Paula tells us that one of the greatest benefits is that we don’t have to buff the natural nail to apply these products like most other products, which means your nails won’t be damaged in the process. Orly is also free of 13 chemicals known to be harmful to nails such as DBP, Toluene, Formaldehyde, Camphor, TPD, MEQH, Formaldehyde Resin and Parabens. The products are also vegan and halal!
How does your company maintain quality of the products?
Although Hawley is an international company, all products here are Aussie owned and manufactured. This means that quality testing can be ensured in Australia. All Orly lamps also have a ten-year warranty so you can rest assured that all products are quality controlled and that Orly have you covered should anything go wrong.
What is the best product in the range and why?
Paula’s favourite product in the range is the Illume Activate essential oil – it is the 3 in 1 exfoliator which is the best cuticle rescue remedy. It is a unique foaming formula that softens, conditions and erases in all nail services. The product penetrates into the nail plate to provide moisture where needed and exfoliate tough areas.
What are your go-to colours?
Paula’s go-to’s are:
Orly’s Kiss the Bride for a natural look.
Hawley’s Love my Nails in the Breathable range for a night out look.
Any tips for salon owners and nail technicians?
Paula says to always up-sell retail products after services. Also, continue training!
Paula gave us a lot of product knowledge to walk away with, which is an important aspect to providing your customers with the best service! Thanks Hawley and Orly for sharing your knowledge with us and we look forward to next time we have you here at AMR training facilities.
Get started with Orly Gel FX today with this amazing Pro Kit: