Paul Mitchell Platinum Blonde Shampoo carries out gentle cleansing action on lightened and highlighted blonde hair simultaneously, and it helps repair damage and seal the cuticle. With its exclusive KerActive protein, this shampoo carries out intense repair and rejuvenating action on the hair. Besides, the safflower oleosomes formula combines in this action to keep blonde hair light, bright, and healthy.

When used (especially regularly), the paul Mitchell platinum blonde shampoo banishes unwanted brassy tones in both natural light hair colours and chemically lightened hair. This is done with its violet tint and conditioning ingredients, as they improve hydration and intensify shine. It is also a relatively versatile shampoo as it is most suitable for Blonde hair, then Color-Treated or lightened hair, and All Hair Types.

The paul Mitchell blonde platinum shampoo for blonde hair carries a heavenly Scent of Cucumber Melon with Violet and Water Flower notes. This is a fragrance that is both mellow and soothing to the mind and soul.

A very healthy product, the blonde shampoo is Sulphate-free and doesnt contain any parabens or gluten. It is also Color Safe and a hundred percent Vegan. When using, for the best possible results, use in tandem with Platinum Blonde Conditioner and Platinum Blonde Toning Spray.

Key Features

• Has a cucumber melon scent along with a brush of flowery goodness
• Zero parabens, gluten, sulphate, or any other performance-boosting but harmful additives
• Formulated with KerActive protein to repair hair damage
• Contains a violet-tinted, color-enhancing formula that is able to bring out the best in your blonde, white, and silver hair.
• Its formulated to penetrate deep into the hair
• the thorough but mild cleansing action and completely vegan

Is the Platinum Blonde Shampoo for you?

• Displaces water and constricts the hair making it tougher without bulking up or roughening it.
• Gives hair a mild thorough cleansing without stripping the hair.
• Daily use of shampoo thoroughly smoothens and softens hair

Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Repeat as needed. For best results, use with Platinum Blonde Conditioner and Platinum Blonde Toning Spray.

Aqua (Water, Eau), Sodium Myreth Sulfate, Cocamidopropyl Betaine, SD Alcohol 40-B (SDA-CA-2877) (Alcohol Denat.), Glycerin, Cocamide MIPA, Hedychium Coronarium (White Ginger) Flower/Leaf/Stem Extract, Simmondsia Chinensis (Jojoba) Leaf Extract, Algae Extract, Aloe Barbadensis Leaf Extract, Anthemis Nobilis Flower Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Glyceryl Distearate, Di-C12-13 Alkyl Malate, Sodium Chloride, Propylene Glycol, Guar Hydroxypropyltrimonium Chloride, Tetrasodium EDTA, Alcohol, Sodium Sulfate, Citric Acid, Bisamino PEG/PPG-41/3 Aminoethyl PG-Propyl Dimethicone, PEG-12 Dimethicone, Magnesium Nitrate, Magnesium Chloride, Methylchloroisothiazolinone, Methylisothiazolinone, CI 60730 (Ext. Violet 2), Parfum (Fragrance), Benzyl Benzoate, Benzyl Alcohol.