Pravana is the creative colour category innovator with its award-winning VIVIDS collection. Introduced over 14 years ago, VIVIDS now has the industry’s largest semi-permanent creative colour offering with over 32 intermixable shades.
One of the fastest growing and innovative colour brands brings us long-lasting, intense hair colour that does not transfer onto other strands or into other colours. The ChromaSilk Vivids collection is vibrant and durable, and do not transfer, run or move from where they are applied. Other ChromaSilk Vivids colours, including Neons and Pastels, can be blended to create a graduated fusion of colours along a hair strand. Stretch beyond the realm of your imagination – create stripes, draw patterns or apply vibrant colours next to even the lightest blonde hair with no fear of transfer.
– Zero Phthalates
– No animal testing
– Free from MEA and DEA
– EPA and CARB compliant
NOTE: Cannot be mixed with bleach and peroxides.