{"product_id":"ethan-thomas-damage-control-shampoo-400ml","title":"Ethan Thomas Damage Control Shampoo 400ml","description":"\u003ch2\u003eEthan Thomas Damage Control Shampoo 400ml\u003c\/h2\u003e\u003cp\u003eEthan Thomas Damage Control Shampoo 400ml is part of the Ethan Thomas Damage Control range. It is positioned for dry, damaged, and split-prone hair needing a gentler cleansing routine.\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eDamage Control shampoo format for dry, stressed, or service-affected hair.\u003c\/li\u003e\n\u003cli\u003eGently cleanses while supporting dry, damaged, or split-prone hair.\u003c\/li\u003e\n\u003cli\u003eSilicone-free, paraben-free, and alcohol-free positioning.\u003c\/li\u003e\n\u003cli\u003eAloe vera and wheat protein positioning supports hydration, softness, and fibre resilience.\u003c\/li\u003e\n\u003cli\u003eHelps hair feel smoother, softer, and more manageable.\u003c\/li\u003e\n\u003cli\u003eWorks as part of a matched shampoo and conditioner routine.\u003c\/li\u003e\n\u003cli\u003eUseful for salon retail conversations after colour, heat, or styling services where extra care is appropriate.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow To Use\u003c\/h3\u003e\u003cp\u003eWork through wet hair, massage gently, then rinse well. Follow with a suitable conditioner or treatment when the hair needs added softness and manageability. For compromised hair, recommend gentle handling, reduced heat stress, and a complete care routine selected by a stylist.\u003c\/p\u003e\u003ch3\u003eSuitable For\u003c\/h3\u003e\u003cp\u003eSuitable for customers whose hair feels dry, rough, stressed, or difficult to manage after regular styling or salon services. Hair with severe breakage, scalp irritation, or chemical damage should be assessed professionally before product recommendation.\u003c\/p\u003e\u003ch3\u003eProfessional Notes\u003c\/h3\u003e\u003cp\u003eUse this range as a maintenance recommendation, not as a promise to reverse structural damage. Set expectations around consistency, gentle handling, and matching the product to the customer's service history. When retailing after lightening or colour work, confirm the routine supports both condition and colour maintenance.\u003c\/p\u003e\u003ch3\u003eSpecifications\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eBrand: Ethan Thomas\u003c\/li\u003e\n\u003cli\u003eRange: Damage Control\u003c\/li\u003e\n\u003cli\u003eProduct type: Shampoo\u003c\/li\u003e\n\u003cli\u003eSize: 400ML\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Ethan Thomas","offers":[{"title":"Default Title","offer_id":50893404242087,"sku":"ETC-DC-SH","price":27.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/0713\/3607\/files\/ETC-DC-SH_1.jpg?v=1781850834","url":"https:\/\/amr.com.au\/products\/ethan-thomas-damage-control-shampoo-400ml","provider":"AMR Beauty Group","version":"1.0","type":"link"}