{"product_id":"matrix-volume-bloom-shampoo-1l","title":"Matrix Volume Bloom Shampoo 1L","description":"\u003ch2\u003eMatrix Volume Bloom Shampoo 1L\u003c\/h2\u003e\n\u003cp\u003eMatrix Volume Bloom Shampoo 1L is a professional shampoo from Matrix, selected for customers who need fine hair needing lightweight volume, body, and shine. It belongs to the Volume Bloom range and is written here as clear AMR-owned retail copy, with practical product identity, use context, and salon positioning. The description keeps the claim set conservative, so staff can use it for merchandising without relying on inflated or unsupported wording.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003eGently cleanses fine hair while supporting body and lift.\u003c\/p\u003e\n\u003cp\u003eHelps hair look fuller and shinier without a heavy feel.\u003c\/p\u003e\n\u003cp\u003eUseful as a jumbo salon shampoo for repeat fine-hair routines.\u003c\/p\u003e\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage through the scalp and lengths until a lather forms, then rinse thoroughly. Repeat only when the hair or scalp needs an extra cleanse, then follow with the matching conditioner or treatment when appropriate.\u003c\/p\u003e\n\u003ch3\u003eSuitable For\u003c\/h3\u003e\n\u003cp\u003eSuitable for fine hair needing lightweight volume, body, and shine. This shampoo is best chosen when the customer need matches the range purpose and the final recommendation has been checked against hair type, service history, and styling routine. For professional chemical, color, or heat services, salon guidance should decide how the product fits into the complete routine.\u003c\/p\u003e\n\u003ch3\u003eProfessional Notes\u003c\/h3\u003e\n\u003cp\u003eTreat this as a Biolage\/Matrix fine-hair volume item. The title uses Volume Bloom, while some current pages may use Volume Boost naming. The copy is intentionally practical and should remain aligned with the product name, format, and customer need on the final Shopify page.\u003c\/p\u003e\n\u003ch3\u003eSpecifications\u003c\/h3\u003e\n\u003cp\u003eBrand: Matrix\u003c\/p\u003e\n\u003cp\u003eRange: Volume Bloom\u003c\/p\u003e\n\u003cp\u003eProduct type: Shampoo\u003c\/p\u003e\n\u003cp\u003eSize: 1L\u003c\/p\u003e\n\u003cp\u003eRetail status: Draft-ready copy pending operator sign-off\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":50889557835943,"sku":"UAU21650","price":62.1,"currency_code":"AUD","in_stock":true}],"url":"https:\/\/amr.com.au\/products\/matrix-volume-bloom-shampoo-1l","provider":"AMR Beauty Group","version":"1.0","type":"link"}