{"product_id":"pureology-strength-cure-shampoo-1l","title":"Pureology Strength Cure Shampoo 1L","description":"\u003ch2\u003ePureology Strength Cure Shampoo 1L\u003c\/h2\u003e\n\u003cp\u003ePureology Strength Cure Shampoo 1L is a professional shampoo created for damaged, colour-treated hair that needs greater strength, softness and manageability. As the cleansing step in the Pureology Strength Cure range, it addresses the practical needs of colour-treated hair while keeping the finish appropriate for regular salon-supported home care. The formula is built around Keravis and astaxanthin and is paired with an aromatherapy blend of raspberry, peach and water flowers.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eGently cleanses away dulling residue while respecting sensitised, colour-treated hair.\u003c\/li\u003e\n\u003cli\u003eHelps fortify weakened strands and improve the feel of hair affected by heat, mechanical or environmental stress.\u003c\/li\u003e\n\u003cli\u003eSupports a softer, smoother and shinier finish without losing sight of colour care.\u003c\/li\u003e\n\u003cli\u003eFeatures Keravis and astaxanthin, selected for the care needs addressed by the Strength Cure range.\u003c\/li\u003e\n\u003cli\u003eFinished with an aromatherapy blend of raspberry, peach and water flowers.\u003c\/li\u003e\n\u003cli\u003eDeveloped for colour-treated hair and formulated within Pureology's vegan professional haircare range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eWet hair thoroughly. Apply a small amount at the scalp and emulsify into a rich lather. Massage through the scalp, then work the lather towards the ends. Rinse thoroughly and repeat if extra cleansing is required. Follow with the appropriate Pureology Strength Cure conditioner or treatment. In case of contact with eyes, rinse immediately.\u003c\/p\u003e\n\u003ch3\u003eSuitable For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePeople with damaged, colour-treated hair that needs greater strength, softness and manageability.\u003c\/li\u003e\n\u003cli\u003eCustomers building a coordinated Pureology Strength Cure routine around their current hair condition and styling habits.\u003c\/li\u003e\n\u003cli\u003eSalon retail or home-care use when a shampoo is the appropriate next step in the routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eProfessional Notes\u003c\/h3\u003e\n\u003cp\u003eUse this as the cleansing step when the customer's primary concern matches the range focus. Concentrated formulas require only a small amount; increase product gradually rather than over-applying. Follow with a suitable conditioner or treatment, particularly on longer, drier or chemically processed hair.\u003c\/p\u003e\n\u003ch3\u003eSpecifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBrand: Pureology.\u003c\/li\u003e\n\u003cli\u003eRange: Strength Cure.\u003c\/li\u003e\n\u003cli\u003eProduct type: Shampoo.\u003c\/li\u003e\n\u003cli\u003eSize: 1L.\u003c\/li\u003e\n\u003cli\u003ePrimary hair focus: damaged, colour-treated hair that needs greater strength, softness and manageability.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":50971412856999,"sku":"P1861602","price":112.59,"currency_code":"AUD","in_stock":true}],"url":"https:\/\/amr.com.au\/products\/pureology-strength-cure-shampoo-1l","provider":"AMR Beauty Group","version":"1.0","type":"link"}