Permanent Hair Dyes

Permanent Hair Dyes & Colours

Permanent hair dye is commonly used within hair salons. Aside from cutting, you'll be often asked to transform clients hair colour. Most of the time it will be very straight forward if you're using the right tools.

A colour chart will help confirm the colour your client is hoping to achieve, and it will provide you with the formula for creation. You'll also sometimes need bleach, activators and foil to get the job done.

Colour is deeply penetrated in the hair follicles, offering a permanent solution. If a client is wanting something short term, consider offering them a semi dye solution.

The Difference Between Semi-Permanent & Permanent Hair Dye

Before committing to a colour, it's important to see if it's a semi or a permanent hair dye. Semi permanent hair colours are direct dyes that often only last a few washes. Generally speaking, most vibrant colours are considered to be semis as the colour won't remain for more than a few weeks.

A little more care may need to be taken in the preservation in colour which some customers don't have time for. Additionally, a client may become frustrated and complain a few weeks later if their colour has faded.

Permanent colours will change the structure of the hair to change colour for a long period of time. It's longer-lasting than a semi dye, and will easily cover greys. It does require an activator to ensure that the colour is transformed but will provide full hair coverage. It can come in an array of colours to lighten, darken or change the overall tone of the hair. Speak thoroughly with the client to understand what they expect from your service to help them achieve the best colour.

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DCM 10/7 Lightened Gold Blonde 100ml
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Goldwell 7KG Topchic Tube 60g
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Wildcolor 4/2 4NM Matte Natural Brown
Wildcolor 4/2 4NM Matte Natural Brown
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Wildcolor 7/2 7NM Matte Natural Blonde
Wildcolor 7/2 7NM Matte Natural Blonde
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Wildcolor 4.1 4A Ash Brown
Wildcolor 4.1 4A Ash Brown
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Wildcolor 5.1 5A Light Ash Brown
Wildcolor 5.1 5A Light Ash Brown
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Wildcolor 6.1 6A Dark Ash Blonde
Wildcolor 6.1 6A Dark Ash Blonde
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Wildcolor 7.1 7A Ash Blonde
Wildcolor 7.1 7A Ash Blonde
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Wildcolor 4.11 4AA Intensive Ash Brown
Wildcolor 4.11 4AA Intensive Ash Brown
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Wildcolor 5.3 5G Light Golden Brown
Wildcolor 5.3 5G Light Golden Brown
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Wildcolor 7.73 7CB Cool Brown Blonde
Wildcolor 7.73 7CB Cool Brown Blonde
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Wildcolor 4.23 4T Tobacco Brown
Wildcolor 4.23 4T Tobacco Brown
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Wildcolor 5.23 5T Light Tobacco Brown
Wildcolor 5.23 5T Light Tobacco Brown
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Wildcolor Red
Wildcolor Red
Wildcolor Red
$0.50 $15.90
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Wildcolor Violet
Wildcolor Violet
Wildcolor Violet
$0.50 $15.90
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LANZA 1N Natural Black 90ml
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LANZA 8N Medium Natural Blonde 90ml
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LANZA 9N Light Natural Blonde 90ml
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LANZA 4A Medium Ash Brown 90ml
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LANZA 5A Light Ash Brown 90ml
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LANZA 6A Darkest Ash Blonde 90ml
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LANZA 7A Dark Ash Blonde 90ml
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LANZA 8A Medium Ash Blonde 90ml
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LANZA 9A Light Ash Blonde 90ml
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LANZA 6B Darkest Beige Blonde 90ml
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LANZA 7B Dark Beige Blonde 90ml
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LANZA 8B Medium Beige Blonde 90ml
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LANZA 9B Light Beige Blonde 90ml
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Wildcolor Dark Grey
Wildcolor Dark Grey
Wildcolor Dark Grey
$0.50 $15.90
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Fanola 3.0 Dark Chestnut 100ml
Fanola 3.0 Dark Chestnut 100ml
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Wildcolor 9.1 9A Very Light Ash Blonde
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Fanola 5.1 Light Chestnut Ash 100ml
Fanola 5.1 Light Chestnut Ash 100ml
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Fanola Toner Silver 100ml
Fanola Toner Silver 100ml
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Your Questions Answered

Despite the name, permanent colour lasts between four to eight weeks. The lifespan depends on your chosen shade and the condition of the hair. However, all permanent colours will eventually fade and grow out after several weeks.

It’s almost impossible to avoid a small amount of damage when using permanent colour. This is because colouring lifts the cuticle to deposit a series of harsh chemicals. Although ammonia-free colour is one of the healthiest options, remember to stockpile plenty of restorative treatments just in case.

As a simple rule, you can expect darker colours to last longer than lighter colours. This is because lighter colours usually require bleach, which causes pigments to fade quickly. Relying on inferior products is another pitfall, although you can relax knowing our collection offers plenty of high-quality options.