Permanent Hair Dyes

Permanent Hair Dyes & Colours

Permanent hair dye is commonly used within hair salons. Aside from cutting, you'll be often asked to transform clients hair colour. Most of the time it will be very straight forward if you're using the right tools.

A colour chart will help confirm the colour your client is hoping to achieve, and it will provide you with the formula for creation. You'll also sometimes need bleach, activators and foil to get the job done.

Colour is deeply penetrated in the hair follicles, offering a permanent solution. If a client is wanting something short term, consider offering them a semi dye solution.

The Difference Between Semi-Permanent & Permanent Hair Dye

Before committing to a colour, it's important to see if it's a semi or a permanent hair dye. Semi permanent hair colours are direct dyes that often only last a few washes. Generally speaking, most vibrant colours are considered to be semis as the colour won't remain for more than a few weeks.

A little more care may need to be taken in the preservation in colour which some customers don't have time for. Additionally, a client may become frustrated and complain a few weeks later if their colour has faded.

Permanent colours will change the structure of the hair to change colour for a long period of time. It's longer-lasting than a semi dye, and will easily cover greys. It does require an activator to ensure that the colour is transformed but will provide full hair coverage. It can come in an array of colours to lighten, darken or change the overall tone of the hair. Speak thoroughly with the client to understand what they expect from your service to help them achieve the best colour.

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Schwarzkopf BLONDME Bond Enforcing White Blending Ice 60ml
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Schwarzkopf BLONDME Bond Enforcing White Blending Irise 60ml
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Schwarzkopf BLONDME Bond Enforcing White Blending Sand 60ml
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Schwarzkopf BLONDME Lift&Blend Ash 60ml
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Schwarzkopf BLONDME Lift&Blend Biscuit 60ml
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Schwarzkopf BLONDME Lift&Blend Brown Mahogany 60ml
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Schwarzkopf BLONDME Lift&Blend Ice 60ml
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Schwarzkopf BLONDME Lift&Blend Ice-Irise 60ml
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Schwarzkopf BLONDME Toning Apricot 60ml
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Schwarzkopf BLONDME Toning Lilac 60ml
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Wildcolor 1.6 1R Red Black
Wildcolor 1.6 1R Red Black
Wildcolor 1.6 1R Red Black
$1.00 $15.90
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Wildcolor 11.0 SN Super Platinum Natural Blonde
Wildcolor 11.0 SN Super Platinum Natural Blonde
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Wildcolor 11.13 SB Super Platinum Beige Blonde
Wildcolor 11.13 SB Super Platinum Beige Blonde
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Wildcolor 11.3 SG Super Platinum Golden Blonde
Wildcolor 11.3 SG Super Platinum Golden Blonde
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Wildcolor 12.0 SSN Extra Super Platinum Natural Blonde
Wildcolor 12.0 SSN Extra Super Platinum Natural Blonde
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Wildcolor 2.2 2V Darkest Violet Brown
Wildcolor 2.2 2V Darkest Violet Brown
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Wildcolor 4.2 4V Violet Brown
Wildcolor 4.2 4V Violet Brown
Wildcolor 4.2 4V Violet Brown
$1.00 $15.90
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Wildcolor 4.4 4C Copper Brown
Wildcolor 4.4 4C Copper Brown
Wildcolor 4.4 4C Copper Brown
$0.50 $15.90
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Wildcolor 4.6 4R Red Brown
Wildcolor 4.6 4R Red Brown
Sold Out Sale
Wildcolor 6.34 6GC Dark Gold Copper Blonde
Wildcolor 6.34 6GC Dark Gold Copper Blonde
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Wildcolor 6.5 6M Dark Mahogany Blonde
Wildcolor 6.5 6M Dark Mahogany Blonde
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Wildcolor 6.6 6R Intensive Red Dark Blonde
Wildcolor 6.6 6R Intensive Red Dark Blonde
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Wildcolor 7.23 7T Tobacco Blonde
Wildcolor 7.23 7T Tobacco Blonde
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Wildcolor 7.5 7M Mahogany Blonde
Wildcolor 7.5 7M Mahogany Blonde
Wildcolor 7.5 7M Mahogany Blonde
$0.50 $15.90
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Wildcolor 7.6 7R Red Blonde
Wildcolor 7.6 7R Red Blonde
Wildcolor 7.6 7R Red Blonde
$0.50 $15.90
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Wildcolor 8.6 8R Light Red Blonde
Wildcolor 8.6 8R Light Red Blonde
Wildcolor 8.6 8R Light Red Blonde
$0.50 $15.90
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Wildcolor 8.66 8RR Intensive Red Light Blonde
Wildcolor 8.66 8RR Intensive Red Light Blonde
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Wildcolor 8.8 8WB Warm Brown Light Blonde
Wildcolor 8.8 8WB Warm Brown Light Blonde
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Wildcolor 9.33 9GG Intensive Golden Very Light Blonde
Wildcolor 9.33 9GG Intensive Golden Very Light Blonde
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Wildcolor 9.34 9GC Very Light Gold Copper Blonde
Wildcolor 9.34 9GC Very Light Gold Copper Blonde
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Wildcolor 9.4 Super Light Copper Blonde
Wildcolor 9.4 Super Light Copper Blonde
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Wildcolor Green
Wildcolor Green
Wildcolor Green
$1.00 $15.90
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Pravana Chromasilk Express Toner Moody Blue 90ml
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Fanola No Yellow Color Toner Rose 100ml
Fanola No Yellow Color Toner Rose 100ml
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Fanola No Yellow Color Toner Rose Gold 100ml
Fanola No Yellow Color Toner Rose Gold 100ml
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Fanola No Yellow Color Toner Blue 100ml
Fanola No Yellow Color Toner Blue 100ml
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Fanola No Yellow Color Toner Violet 100ml
Fanola No Yellow Color Toner Violet 100ml
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Pravana 10 10N Extra Light Blonde 90ml
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Pravana 9.12 9Abv Very Light Ash Beige Blonde 90ml
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Pravana 9.13 9Ag Very Light Ash Golden Blonde 90ml
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Pravana 6.22 6BVbv Dark Intense Beige Blonde 90ml
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Pravana 6.23 6BVg Dark Beige Golden Blonde 90ml
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Pravana 7.22 7BVbv Intense Beige Blonde 90ml
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Pravana 5.31 5Ga Light Golden Ash Brown 90ml
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Pravana 7.31 7Ga Golden Ash Blonde 90ml
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Pravana 7.35 7Gm Golden Mahogany Blonde 90ml
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Pravana 8.31 8Ga Light Golden Ash Blonde 90ml
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Pravana 4.20 4BVBV Bright Beige Brown 90ml
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Your Questions Answered

Despite the name, permanent colour lasts between four to eight weeks. The lifespan depends on your chosen shade and the condition of the hair. However, all permanent colours will eventually fade and grow out after several weeks.

It’s almost impossible to avoid a small amount of damage when using permanent colour. This is because colouring lifts the cuticle to deposit a series of harsh chemicals. Although ammonia-free colour is one of the healthiest options, remember to stockpile plenty of restorative treatments just in case.

As a simple rule, you can expect darker colours to last longer than lighter colours. This is because lighter colours usually require bleach, which causes pigments to fade quickly. Relying on inferior products is another pitfall, although you can relax knowing our collection offers plenty of high-quality options.