AMR is poised for significant growth following the acquisition of the entire business by Moe El Hamed, the visionary founder of the Colour Loft salon chain. This strategic move marks a new era of growth and innovation for AMR, as we transition to AMR Beauty Group, enhancing our market presence and service offerings in the Australian hair and beauty industry.
A New Chapter with Moe El Hamed
Founded in 2004, AMR has grown to become a leading supplier of professional hair and beauty products in Australia, servicing both professionals and consumers. Moe El Hamed, renowned for establishing the successful Colour Loft salons across Sydney, has purchased the entire business of AMR. This acquisition will leverage Moe's industry expertise and entrepreneurial acumen to drive AMR's future growth and expansion plans.
Moe’s passion for hair and beauty began at the young age of 19 when he opened his first salon in Merrylands Stockland. With expertise in both hairdressing and barbering, Moe quickly expanded Colour Loft into multiple locations across Sydney. His keen eye for emerging trends and commitment to excellence have been the driving forces behind Colour Loft's success.
This acquisition marks a significant milestone for AMR Beauty Group, setting the stage for future growth and innovation in the hair and beauty sector.
What This Means for Our Valued Customers
As AMR Beauty Group, we are committed to enhancing your experience by integrating the strengths of both AMR Hair & Beauty and Colour Loft. Customers can look forward to an expanded product range, with a broader selection of top-quality hair and beauty products carefully curated to meet diverse needs. Most importantly, we remain dedicated to delivering exceptional customer service and professional advice, ensuring the continued excellence that our clients have come to expect.
Relocating Our Flagship Store
As part of our ongoing transformation, we are relocating our flagship Ingleburn store to a fresh new location in Gregory Hills. The Gregory Hills area offers a promising location that will better serve our customers with its convenient access and proximity to growing local communities and businesses. This relocation reflects our commitment to improving accessibility and continuing to offer the best service possible to our customers.
We’re excited for this new chapter and the opportunities it brings to serve you better in the heart of Gregory Hills.
Looking Ahead
This acquisition signifies more than just a change in ownership; it represents a fusion of shared values and a unified vision for the future. AMR Beauty Group aims to set new industry standards, offering innovative solutions and unparalleled service to our community.
We extend our heartfelt gratitude to our loyal customers for their continued support and invite you to join us as we embark on this exciting new chapter together.
