163 products
163 products
Your Questions Answered
Unless a mask product specifically advises otherwise, hair masks should be applied on wet hair for even distribution and effectiveness.
Hair masks are most required for coarse, dry or damaged hair with application as often as once or twice a week helping restore hair health. Normal hair types will benefit from a hair mask about once a month. There is no reason to apply a hair mask more often than needed as over-moisturising hair is possible if a mask is applied more than necessary.
